How We Work: The SEO Optimization Process

We follow a clear SEO optimization process from audit to ongoing improvements. Below you’ll find the steps, what you receive each month, and our commitments. Prefer to talk it through? Contact us.

How We Work

Clear steps, steady communication, measurable progress.

  1. Audit

    Technical audit, crawl/index review, speed and schema baseline. Want an audit of your site? Request one here.

  2. Fix

    Core Web Vitals, architecture, internal links, structured data — prioritized by impact. Have questions about fixes? Ask us.

  3. Align

    Keyword mapping, content briefs, page templates, on-page updates. Not sure where to start? We’ll recommend a plan.

  4. Earn

    Backlink acquisition via outreach, resources, and unlinked mentions. Ready to explore outreach options? Get in touch.

  5. Measure

    GA4 dashboards, weekly summaries, iterate based on outcomes. Need access? Request dashboard access.

What You Get Each Month

Deliverables vary by service plan. Every engagement includes the essentials below; higher plans increase the volume and pace.

  • Technical upkeep — Core Web Vitals, crawl/index checks, schema updates.
  • On-page improvements — titles, metas, internal links, content fixes.
  • Content support — keyword mapping & briefs for new/updated pages.
  • Backlink outreach — guest posts, resources, unlinked mentions.
  • Reporting — GA4 dashboards + weekly progress summary.
  • Direct access — work with the specialist doing the work; fast replies.

Not sure which plan fits? Contact us and we’ll recommend a starting SEO optimization plan.

Our Commitments

Built for trust, privacy, and long-term results.

  • NDA-friendly - Happy to sign NDAs. Your data and strategy stay private. Have an NDA? Send it over.
  • No lock-ins - Month-to-month with 30-day notice. Curious how this works? Ask us.
  • Transparent reporting - GA4 dashboards + weekly summaries. Want a sample report? Request one.
  • Ownership - You own all accounts, content, and deliverables.
  • Response time - Business-day replies; urgent issues prioritized.
  • Ethical SEO - No shortcuts that risk penalties—ever.

Questions about our process? Talk to us.

Ready to get started?

Tell us your goals and we’ll recommend the right plan.

Request a Free SEO Check